The NCR logotype should not be reproduced at sizes smaller than 17 mm in width.
Other specialist applications that require the logo to be smaller than this, e.g on branded items such as pens, must be approved by the NCR.
There is no maximum size limitation, as long as the design is not altered in any way and the minimum clear-space is followed (see maximum size).
Recommended size of logo
The recomended size for the logo in various applications has been calculated according to the golden mean for a visually harmonious proportion and are as follows:
A6 – Logo width of 21mm or 30mm
A5 – Logo width of 30mm or 43mm
A4 – Logo width of 43mm or 60mm
A3 – Logo width of 60mm or 86mm
A2 – Logo width of 86mm or 120mm
A1 – Logo width of 120mm or 172mm |